July 19, 2013, Google announced 2013 second quarter financial report for the quarter revenue of $ 14.11 billion, profit of $ 3.23 billion, these two indicators representing growth of 19% and 16%, of which Motorola mobile revenue of $ 998 million, but the loss of revenue growth continues, Motorola second quarter of 2013 amounted to $ 342 million loss on mobile.
As of June 30, 2013, Google2013 second quarter revenue of $ 14.11 billion, including traffic acquisition costs of $ 3.01 billion, accounting for advertising revenues accounted for 25%.2013Q2 Operating profit was $ 3.12 billion, accounting for 22% of revenue, in 2012 second quarter operating profit was 32.4%. Google's website which was $ 13.11 billion revenue, 93% of total revenue, compared with the second quarter of 2012 rose 20%. Motorola mobile revenues of $ 998 million, accounting for the proportion of Google's total revenue was 7%, compared with 2012 growth of 18% over the same period, as the quarter Motorola mobile invested U.S. smartphone production line, second quarter 2013 loss of $ 342 million , compared with the same period in 2012 increased by 75 percent loss amount.
Through the acquisition of Motorola mobile Google into the smart phone industry is a bold attempt, the current loss of this business is also still in the state, but a loss of $ 342 million for a single quarter profit up to $ 3.23 billion in Google is completely acceptable. Motorola Mobile is actively promoting new products, Moto X Phone is expected in the second half of 2013 published listing, Moto X Phone flagship customization concept, in line with this strategy, Motorola Mobile in the United States invested heavily in building mobile phone manufacturing plant, the current number of employees has reached more than 2,000 people, reported Google will invest $ 500 million to support the Moto X Phone marketing promotion. Google CEO Larry Page said that, Motorola Mobile will remain independent operations, the team did a good job, we are building a good product, new products will make users feel excited.
